What are the most common errors for people selling printing?

This free e-book will help you convert more prospects into customers

This free e-book will help you convert more prospects into customers

You don’t need me to tell you that it’s a tough market for selling print at the moment.  But many of the sales pitches that I receive from printing companies don’t do anything to encourage me to place work with them.  In fact, many approaches that I see could actively discourage buyers.

Most printing companies say that the market is more price focussed than ever.  However, did you know that 98% of print sales pitches encourage buyers to chose on price?

That’s why I’ve written “Ten Common Print Selling errors And What To Do About Them”. This e-book is a practical guide to selling print.  If you download this book you will be able to create better relationships with your prospects.  You will have more control over them and you will find it easier to achieve your sales targets. It’s crammed full of action points so you can put new ideas into practice straight away.  Here are some of the things that you’ll find out:

  • The three words which make you sound just the same everyone else
  • How to have an extra sales team – at no cost
  • Why you shouldn’t talk about print (even though you’re selling it)
  • Sticky customers:  how they get you more profitable clients

You’ll also be signed up to the “Views From The Buyer Newsletter” at no cost, where you receive useful resources, tips, rants and stories twice a week. Your personal data is stored purely so we can send you the newsletter and personalise your experience of it. We do not share data with any third parties and you can unsubscribe at any time. Your email address will NEVER be sold or given to anyone. Here’s our privacy policy.

Download “10 Common Print Selling Errors And What To Do About Them” right now

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Thanks for downloading the book.  If you have any queries please contact me.

Best wishes

Matthew Parker



Sometimes it can feel like e-mail newsletters are too regular

But regular communications from Matthew allow us to stand back sometimes and see the wood for the trees. Just because we’ve always done things a certain way, it doesn’t mean that we can’t improve our offering and refine what we’re doing.

Matthew’s emails have encouraged us to look at things from a different perspective. Very enlightening! They are short, pithy and to the point – just the way I like it.

As a result of Matthew’s e-mails we’re now thinking slightly differently about how we can grow Orchard. The e-mails don’t concentrate on too many messages at the same time – repetition can be good. They also encouraged us to buy Matthew’s book – a very useful tool!

I would recommend signing up to Matthew’s e-mails. They are informative but not too pushy. Keep up the good work, Matthew.

Paul Rowley, Managing Director, Orchard Press