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Why it’s time to stop selling print (and start selling results)

People do not buy cars

People buy speed, status, style, economy, performance and power.

People do not buy shampoo; people buying great looking clean or manageable hair.

This is an extract from “Guerilla Marketing” by Jay Conrad Levinson. Is a quote that all print sales people should remember.

People do not buy print

marketing-print-services

Do you know WHY your customers buy print?

They buy brand recognition. They buy prospects, sales and opt-ins.

There’s a broader set of things that they buy as well. People buy budget reduction and return on investment. They even buy an easy life!

What do you sell?

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Download your free copy of “Ten Common Print Selling Errors And What To Do About Them” (worth £19/$29) right now

 

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Download your free copy of 10 Common Print Selling Errors And What To Do About Them (worth £19/$29) right now

Claim your free download here